

Benefit cosmetics are made for gals on the go! Their range of make-up makes it easy to get fabulous fast with fuss-free solutions for your every beauty issue. Famous for their bestselling Benefit brow products, there's a solution for all your eyebrow dilemmas in the Benefit range.


Discover Benefit


Bronzers & blushes
Our blush and bronzer collection is so celebrated because of the unique packaging, buildable formulas & smooth application. They even come with a brush for easy application!


Brows
From brow newbie to brow pro, you're sure to find something among our bestselling brow products that'll instantly solve your brow dilemmas!


Minis
Discover Benefit minis, a wide range of travel-sized makeup products to carry in your bag for beauty on the go and also to test before using its full size.


Meet our besties
Our iconic bestsellers are guaranteed to please, no matter your take on makeup! Natural makeup, full glam or something in between, we've got a beauty solution for you!
Bestsellers


Explore Benefit
NEW They're Real! Magnet Mascara
Take a LASH minute journey with Benefit Cosmetics to the Earth’s magnetic core and discover NEW They’re Real!
How to use Gimme Brow
The swiss army knife of brow products, whatever your brow dilemma, gimme brow is the answer.
How to use the NEW Brow Styler
Introducing NEW Brow Styler. A 2-in-1 wax pencil and powder for multiple brow looks.
How To Use POREfessional
Quickly minimize the appearance of your pores & fine lines for smoother-than-smooth skin with POREfessional.